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Most long term Beatles collectors have now hit the break wall of near completion. Left with the less exciting prospect of laborious upgrading whilst putting their collecting aspirations on hold awaiting something special, unusual or downright bizarre to surface.

We think this 1967 Warner Brother "Lobby" 45 is all of the three things listed above. Blatantly rare 45 that was used to promote the Boulting Brothers 1966 movie starring Hayley Mills & Ewell Bennett as the young couple coping with the trauma of out of marriage pregnancy and John Mills as the less-than-sympathetic father of the teenage Dad.

Snippets of the theme tune of Paul McCartney's "Family Way" where played on the cinema's record player and relayed into the lobby to [promote the forthcoming movie. To play continuously and automatically, presumably by leaving the "stacking arm" of the Dansette out of place, triggering repeat plays. Primitive but effective way of putting the film in the public "ear".

We are wondering just how many of this crucially limited press were made, or in fact how many survived and this was a "throw away" 45 that after the film had run
, was packaged up with the roll of film and sent to it's next performance.

VERY RARE indeed, and something the serious "Beatles" completest is most unlikely to already own.

One of the most bizarre Beatles artifacts we've ever listed in 50 years, certainly I've never heard of or seen a copy before..

Listen to be transported back to the American cinema lobby, and hear Paul McCartney trailer to the "Family Way"